Anyone with with a mailing list can be a market guru. The larger your mailing list, the bigger guru you can be. Just for fun, let's say you have managed to get a mailing list with 50,000 email addresses.

Thankfully, the market will go up or go down. It doesn't matter what market it is-- the S&P, FCOJ, the Dow Industrials, oil; just pick one.

Divide your list in half. Tell one half that the market is going up; the other half that the market is going down. Let's say that the market went up the day after you did your mailing.

Discard the 25000 you mailed with bad information.

Divide the list in half and do the same thing again. Tell 12,500 the market is moving up, the other 12,500 that the market is heading south.

If the market goes down, discard those you told the market would go up.

Do it again, discarding the bad information.

Now you have 6,250 people that know you have hit 3 trades in a row.

This is when you start to pitch your fabulous computer program that can pick market direction with uncanny accuracy. Or your newsletter. Or Norma the Space Psychic.

Do it again. Now you have 3,125 people who have seen you hit four trades in a row.

Pitch them again.

Divide and mail once again.

Pitch them again.

Now you have 1600 people who have seen you hit five in a row,

Pitch them again.

Now you have 800 who have seen you hit six in a row.

Pitch them again

Now you have 400 who have seen you hit seven in a row,

Pitch them again.

Now you have 200 who have seen you hit eight in a row.

The 100, then 50, then 25.

Now you get a new sales letter, a new product, a new market and start the process again.

Yes, you, too, can be a market guru.

Nothing to it.